Privacy Policy
1. Introduction

This Privacy Policy explains how FISHERPRO ESTORE SDN. BHD collects, uses, stores, shares, and protects personal information when customers visit fisherproestore.com, browse products, create an account, place an order, contact us, or interact with our online store. We sell fishing equipment, tackle, lures, rods, reels, accessories, storage items, and related outdoor fishing products.

2. Information We Collect

We may collect customer details such as name, billing address, shipping address, email address, telephone number when provided, order details, product preferences, account login details, customer service messages, IP address, browser type, device information, approximate location, referral pages, pages viewed, cart activity, checkout activity, and cookies or similar tracking information.

3. Order and Payment Information

When a customer places an order, we collect the information required to process that order, issue confirmations, arrange shipping, respond to enquiries, and keep proper business records. Payment information may be handled by third-party payment providers. We do not intentionally store full card numbers or payment authentication credentials on public pages of this website.

4. How We Use Personal Information

We use personal information to operate fisherproestore.com, process purchases, manage customer accounts, confirm orders, arrange delivery, provide customer support, verify transactions, prevent fraud or misuse, improve products and services, maintain website security, comply with applicable laws, and communicate important service updates.

5. Fishing Equipment Orders and Support

Because our products include hooks, lures, reels, floats, tackle boxes, storage bags, and other fishing equipment, we may use order information to answer questions about product suitability, quantities ordered, shipping status, missing items, damaged parcels, incorrect items, returns, refunds, exchanges, and product care.

6. Cookies and Tracking Technologies

Our website may use cookies and similar technologies to keep carts active, remember customer sessions, support checkout, improve website performance, measure traffic, protect against spam or abuse, and support analytics or plugin functionality. Customers may disable cookies in their browser, but some checkout, cart, account, or security features may not work properly without them.

7. Sharing of Information

We may share necessary personal information with service providers that help us operate the store, including hosting providers, payment processors, delivery and courier partners, email systems, analytics tools, security tools, customer support tools, and professional advisers where required. We only share information reasonably necessary for the relevant service, legal obligation, or business purpose.

8. Legal Compliance and Protection

We may disclose information when required by law, regulation, court order, government authority, tax obligation, fraud investigation, payment dispute, security incident, or to protect the rights, property, safety, and lawful interests of FISHERPRO ESTORE SDN. BHD, customers, staff, suppliers, or the public.

9. Data Retention

We retain personal information for as long as necessary to fulfil orders, provide support, maintain accounting and tax records, manage disputes, comply with legal obligations, and protect website security. When information is no longer required, we may delete, anonymise, or securely archive it according to operational and legal requirements.

10. Security

We take reasonable steps to protect customer information from unauthorised access, misuse, loss, disclosure, alteration, or destruction. No online system can be guaranteed completely secure, and customers are responsible for keeping account passwords confidential and notifying us promptly if they suspect unauthorised account activity.

11. International Services

Some website, payment, email, hosting, analytics, or support providers may process data outside Malaysia. Where this occurs, information is handled for operating the store and supporting customer transactions.

12. Customer Rights

Customers may contact us to request access, correction, update, or deletion of personal information where permitted by applicable law. We may need to verify the request before taking action, and some records may need to be retained for legal, tax, accounting, fraud prevention, or dispute-resolution purposes.

13. Children Privacy

This website is intended for customers capable of entering online purchase transactions. We do not knowingly collect personal information from children without appropriate consent. Customers should ensure that fishing equipment is purchased, stored, and used responsibly.

14. Policy Updates

We may update this Privacy Policy from time to time. The latest version published on fisherproestore.com applies from the date it is posted.

15. Contact

For questions, contact FISHERPRO ESTORE SDN. BHD at fisherproestore@outlook.com.